All the major luxury brands are coming back to the beach.
Memorial Day is this weekend and with that comes the unofficial start of summer as everyone makes a beeline for the nearest body of water. For many this means the Hamptons and where the crowd goes, so do the seasonal shops. If you’re heading out east and looking to do a little shopping, there will be plenty to browse from the likes of Chanel’s reimagined shop to a new Louis Vuitton location to Prada’s summer outpost. Check back as we’ll keep updating this list as more brands announce opening dates as well as any special beach-ready merch.
Loewe
This August, Loewe joins the crowds in East Hampton with a new location at 20 Main Street. Featuring 3,000 sq ft of the brand’s best pieces, from womens ready-to-wear to bags and shoes, you’ll be able to get your Puzzle tote in time for the beach. Take note of the interiors as well — it’s full of interesting art and sculpture.
Chanel
Chanel has given its traditional gray-shingled Hamptons boutique a Parisian twist this summer. Located at 26 Newton Lane in East Hampton, New York the store is open now through Labor day. Stop by to shop a variety of Chanel pieces, most notably their Coco Beach collection which is made for sun and surf.
Louis Vuitton
Also in East Hampton, stop by Louis Vuitton’s very first Hamptons location this Memorial Day, right at 1 Main Street. The luxury French brand has gotten a coastal makeover and the new shop will feature their by the Pool collection with ready-to-wear pieces and handbags as well as decor objects perfect for sunkissed days.
Prada
Prada has opened their store again for the summer, swapping last year’s green and white striped theme with blue and white this year. Located at 2 Newton Lane in East Hampton, be sure to check out their exclusive Hamptons themed pieces.
Givenchy
Givenchy will be making a Hamptons appearance at the Topping Rose House hotel in Bridgehampton this summer. Open from July 1st to the 14th, the pop up shop will sell the brand’s latest beachwear collection, Givenchy Plage, a series of straw bags, swimwear, as well as their signature Marshmallow wedges.